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Card Statements blind consumers to debt tap |
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Written by Libby Fordham
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Tuesday, 16 June 2009 00:16 |
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New research released today indicates that the majority of credit statements used around the world mask the true level of debt being racked up by unsuspecting consumers thanks to major design flaws within the documents. “Consumers have been lulled into a false sense of security, that they are operating their credit card to the best of their ability based on the information they are being given on their statement,” says Professor Sless, Director of the Communication Research Institute, “but the study has found that these statements are virtually incomprehensible. This is frightening news particularly when you consider that globally consumers have accumulated more than $US40 trillion in credit card debt.” The international study, undertaken by the Communication Research Institute, tested credit statements from Australia, Argentina, Austria, Chile, Netherlands, Portugal, South Africa, UK and the USA and found that the statements could not be used to find out how much credit was run up on the credit card, how long it would take to pay it back, the ‘pay by’ date for each month, how much extra it’s going to cost in interest payments, and what happens if people miss a payment. |
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Last Updated on Tuesday, 16 June 2009 00:25 |
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Clean up your Communications |
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Written by Libby Fordham
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Tuesday, 12 May 2009 04:58 |
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As the weeks, months and years go by, we often find ourselves doing the same things over and over again. But in this changing world, where communication channels are crowded and everyone is vying for prime position, more time needs to be spent on evaluating how our communication is working for us. Ask yourself - how do we refresh, how do we tap into new markets, how do we best utilise social media and what could we do without. |
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Last Updated on Tuesday, 16 June 2009 00:23 |
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Professor David Sless available for speaking engagements in Europe and UK |
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Written by Libby Fordham
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Tuesday, 12 May 2009 03:50 |
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"If organisations did their job properly, then much of the burden of complexity that we all pay for today would disappear." Professor David Sless, Communication Research Institute Research and experience tells us that it is possible to design most information so that people can easily access and use it. There is no longer any excuse for complicated red tape, complex product information, information overload or costly miscommunication. |
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Last Updated on Tuesday, 12 May 2009 04:42 |
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A Community Talking - opportunities from the ashes |
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Written by Libby Fordham
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Tuesday, 12 May 2009 04:20 |
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Today I was lucky enough to visit the Narbethong community who had come together at the Black Spur Inn to film a business success program. My colleague, Rob Hartnett, was part of the panel and introduced me to may of the local people who were working to re-establish their businesses (many of them either recommencing operartions or struggling with the lack of visitors to the area). |
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Last Updated on Tuesday, 12 May 2009 04:52 |
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Are you seeking representation? |
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Written by Libby Fordham
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Tuesday, 12 May 2009 03:11 |
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Your public profile is an important asset which deserves to be protected and enhanced. Libby Fordham Communications is looking to expand its representation of emerging speakers and offers a unique service of both promoting their availability while support this effort with publicity campaigns. |
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Last Updated on Tuesday, 12 May 2009 03:32 |
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